Corporate Videos & Ad Films, YouTube Videos, Training Videos, Employee Fun Videos etc.
Lights, camera, action....well there is more to media production. Gadgets and technical accessories makes the videos that we watch pleasing to the eyes, but what makes a difference is the screenplay, the believability of the actors and the overall essence of the video.
With over 100’s of brands simultaneously communicating to consumers through various media, it is not easy for a particular brand to stand out in the market, hence it is imperative to target the subconscious mind of customers to entice them to buy the products.Clinical psychologists have found out that our subconscious mind determines 80 – 90% of our behaviour, however the advertisements and commercials that we see here rarely inspires the subconscious mind.
Our technical know how in communicating to the subconscious mind is a process that starts from the scripting phase, that is carried over to the later stages of production, making it more prominent in the final communciation. Remember your advertisments should not only stand out, but also inspire action.